Kaupapa Māori and Applying Te Pō to Design Thinking
Whakatauki
Toitū te kupu, toitū te mana, toitū te whenua
Without language, without mana, without land, the essence of being Māori would be lost.
Insights
Quantitative vs Qualitative
Empathise
- Encourage customer to tell stories to help understand the problem = them digging deeper
- Ask Why? - explain their thinking/thoughts
- Non Verbal Cues - Face/body
- Look for inconsistencies
- Embrace Silence - (provides opportunities to process thoughts)
- Open-ended Questions + Unbiased
Kaupapa Maori
- Tino Rangatiratanga - The Principle of Self-determination
- Taonga Tuku Iho - The Principle of Cultural Aspiration
- Ako Māori - The Principle of Culturally Preferred Pedagogy
- Kia piki ake i ngā raruraru o te kainga - The Principle of Socio-Economic Mediation
- Whānau - The Principle of Extended Family Structure
- Kaupapa - The Principle of Collective Philosophy
- Te Tiriti o Waitangi - The Principle of the Treaty of Waitangi
- Ata - The Principle of Growing Respectful Relationships
Flipped Task
- Te Po - Empathise and Define Problem: observe, ask, listen, research, define, focus. This can be underdeveloped - often given the first thought. E.g Kids don't like maths. We need to go deeper - Not taking the problem on at face value






























































